WHAT WE OFFER
Our Services
Every engagement starts with understanding where you are and where you’re trying to go. From there, we find the right level of involvement.
01
Fractional CMO (Core)
Ongoing Monthly Retainer
Ideal for growth-stage companies ($5M–$30M) ready to scale with senior marketing leadership.
Marketing strategy development & annual planning
Brand positioning, messaging & competitive differentiation
Internal team direction & vendor/agency management
KPI dashboards, executive & board-level reporting
02
Fractional CMO (Embedded)
Ongoing Monthly Retainer
Ideal for Private Equity-backed companies, post-acquisition integrations, or high-growth organizations navigating complex go-to-market challenges.
All Fractional CMO Core deliverables included
Active day-to-day oversight of marketing team & contractors
Campaign management & quarterly roadmap development
Sales & marketing alignment including pipeline & revenue reporting
03
Strategic Advisory Sprint
30-60 Day Engagement
Ideal for companies at an inflection point; preparing for a launch, new market, or significant investment.
Full marketing & commercial audit covering team, tools, channels & messaging
Go-to-market strategy, channel prioritization & revenue alignment roadmap
ICP definition, buyer journey mapping & competitive positioning
Executive strategy document, leadership presentation & optional 30-day follow-up
04
Commercial Portfolio Audit
45-90 Day Engagement
Ideal for companies carrying product complexity they’ve outgrown or portfolios that have lost commercial momentum.
Portfolio review including revenue contribution, margin health & market fit by SKU/segment
Development pipeline assessment covering stalled, under-resourced or misaligned projects
Obsolescence & rationalization analysis to determine what to accelerate, reposition or retire
Competitive context review & sequenced executive priority roadmap
05
Execution Enablement
Add-On
Ideal for any engagement requiring hands-on execution support.
CRM implementation & automation
Campaign execution within email marketing, paid social, SEM & content
Creative, design & web to create collateral, landing pages & graphic design
Photography & videography to schedule, plan and execute photo and video shoots
How it works - All specialists are vetted, managed & integrated by BridgePoint. One contact, full accountability.
Not sure which engagement is the right fit?
Let’s figure it out together.